Social Media is a double-edged sword; on one hand, it can be an INCREDIBLY powerful tool for growing your business and brand. On the other hand, it can be a slippery slope to burnout and imposter syndrome. Here’s how Social Media Agency owner Shante Gorman helps her clients grow on social without going crazy or obsessing over the algorithm.

As entrepreneurs we can get so focused on profits, and spending money on help may seem counterintuitive, but it’s not! It’s actually strategic and smart to hire someone to take the tasks you hate off your plate.

Jacinta Gandy “had it all”… the corner office, the 6-figure salary, the fancy title- and yet, she wasn’t happy. Here’s what it takes to leave the 9-5 to start your dream business…

I’ve been named one of the top 50 people (worldwide) in the influencer marketing industry by industry powerhouse, Talking Influence…JUST by helping a company write better copy & content.

Are business cards wasteful? Or are they a useful tool you need to network successfully? Read my story in this Refinery29 article about why I use Instagram instead of business cards!

I’ve been dealing with some serious self-doubt after launching my business. So when I got called a “copy guru” by a social media agency featuring me as an expert on their blog, it felt pretty strange.

Stop wasting time with no results! Making these 3 easy changes to your app behavior will IMMEDIATELY increase your social media engagement and make your posts more likely to be seen and engaged with by your true, authentic audience… 

A couple weeks ago I was asked a  question that sounds like the answer should be super complicated, but in reality is quite simple: “Question: I’m overwhelmed…Where do I even *start* when creating my ‘brand’?!” Short Answer: ”Post about stuff you like anyway.” Long(er) answer: One of the most important elements to creating a successful online presence (and one […]